NARPACA Ticketing Professionals Conference 2012 - Home


8th Annual Ticketing Professionals Conference in 2012

TECHNOLOGY: New Opportunities for Engagement

Holding back technology to preserve broken business models is like allowing blacksmiths to veto the internal combustion engine in order to protect their horseshoes.
Dan Tapscott & Anthony Williams, Wikinomics


Thanks to all speakers, sponsors and delegates for making 2012 a great event.

The 2012 NARPACA Ticketing Professionals Conference and Trade Show continued to build on the success of seven previous events with the theme "TECHNOLOGY: New Opportunities for Engagement".

Technological innovation is increasing in pace. As a result, the traditional box office managers role has changed and will continue to do so. The box office is increasingly falling under, or near, marketing. It is now less about processing anonymous transactions and dispatching receipts, and more about facilitating ongoing relationships.

Ticketing is evolving rapidly to a variety of platforms for online transactions and self service. Other new technological initiatives are also increasingly reaching into the role of ticketing: web, email, social media and mobile devices.

Over three busy days delegates heard from national and international experts and networked with peers from around Australia. As part of the conference, the trade show offered system vendors and delegates the opportunity to share, discuss and demonstrate recent advances in ticketing systems and services..



2012 NARPACA Ticketing Professionals Conference 20-22 February 2012 Melbourne
Northern Australia Regional Performing Arts Centres Association (NARPACA)
acknowledges the support of 2012 sponsors and supporters

Platinum Sponsor Tickets.com